By EM Beck
When most people think of a typical link wheel, they may recall seeing a mind-map graphic with arrows going in every which way connecting social media sites together like a plate full of spaghetti, or they may have seen a video on YouTube describing how to build many hundreds of one-way links in a circular path from one website to another with not much rhyme or reason. Yes, link wheels are a pretty neat way of creating your own links from high Page Rank websites, but the problem is that they are really confusing and at the same time very time-consuming.
This article explores another way you should consider for going about building smaller and more powerful link-wheels, that not only do the same great things, but in a more efficient manner. Let's face it, the bottom line is to create solid one-way back links, and as many as possible in an effort to gain a better search engine position that in turn will pay dividends from organic search traffic. You also want to do this in a responsible way that is not considered search engine spam and could put all of your hard work at risk.
This technique I am about to describe has many variables to consider. However, in just about any online niche, I have discovered that most of the time it is quite easy to dominate search engine results by building a select number of 3 to 4 page mini-sites using free popular blogging platforms, and then connecting these together in the traditional manner of using one-way anchor text links with one important addition. I add RSS feeds to each blog from the previous blog just like you do with the one-way links. The end result is that when you put these link wheels into play, when one site gets updated with content, each and every other site gets updated with new content. This ties the entire link wheel together with RSS feeds.
You still need to know what you are doing when it comes to choosing niches, and doing keyword research, but if you are reading this article, chances are you know a thing or two already about building blogs and websites. Another reason why I think these RSS link wheels perform so well, is because nobody else is doing it. The overwhelming number of people looking for information on link building and creating website traffic are going to be steered into doing everything the old way first, like creating thousands of links from social bookmarking sites.
Building linkwheels does take some time up front, but in most instances you will be doing the bulk of this work only once. Some other advantages are that links from these sites are unlikely to be viewed as spamming the search engines. In fact, search engines love these social network sites and micro-blogs. Since this is off-site SEO, search engines have to think twice about degrading links from some of the best and most visited sites on the web. My guess is that if things were to change, the loss of these links to your site won't have much bearing on ranking, since it would be a wholesale change to all websites across the Internet.
Get in the game. Traditional link wheels have always worked great, but I find that RSS Link wheels work even better.
Want to know more about how to design and use a website business kit? Website Business Kit
E.M. Beck is an SEO and online marketer. He writes about a lot of different things online, but also enjoys dreaming up and testing new ways to build website traffic and improve search engine position.
You can learn about his latest projects, LinkWheel Sage™, RSS Mage™, RSS Mage Lite™, and RSS Mage Pro™ at RSS Mage Website
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